01 Product consulting

Product consulting: plan the system before you spend on the build

Tailwebs product consulting helps you decide what to build, how, and for how much, before you commit a development budget. In a 2–3 week Discovery Sprint we run workshops and user research, plan the system, prioritise features, prototype key screens and write a build estimate. It costs ₹1.5–3 lakh.

Discovery Sprint ₹1.5–3 lakh, 2–3 weeks

Two people planning at a wall of sticky notes, wireframes and a system diagram

02 When to call us

Is product consulting right for your situation?

It is if you are about to spend on a build and one of these sounds familiar.

An idea and a budget, but no plan
You know the problem. You need the features, the system and a price before you hire anyone.
A stalled product
Something is built, but the scope and the roadmap need an outside look before more money goes in.
A manual process that may not need software
Spreadsheets, forms and email are holding up, just. You want to know whether to build, buy or leave it.
An estimate for investors or a grant
A technical plan and a written estimate to attach to a pitch or an application.

03 What you leave with

What exactly do you walk away with?

Five things, each with a job: the plan, the list, the prototype, the estimate and our recommendation.

  • System plan and app map

    What it's for

    Roles, data and integrations on paper, with a map of every screen or page.

  • Prioritised feature list

    What it's for

    What goes into the first version and what waits, ranked by what your users need first.

  • Wireframes and a clickable prototype

    What it's for

    The key flows, to test with users or show investors before any code is written.

  • Written build estimate

    What it's for

    Scope, timeline and the cost drivers, so you know what moves the price.

  • Recommendation memo

    What it's for

    Build, build in phases, buy something off the shelf, or stop. If the answer is "don't build", we say so.

04 The sprint

The product discovery workshop and sprint, week by week

2–3 weeks, from the first workshop to a presented estimate.

  1. Week 1

    Workshops and user research

    We meet the people who will use the product and agree the problem it solves.

  2. Week 2

    System plan, feature cut and prototype

    Roles, data and integrations on paper, the first-version feature list, and the key screens as a clickable prototype.

  3. Week 3

    Estimate and recommendation

    The written estimate and our recommendation, presented to you and anyone you want in the room.

05 Proof

Where have we planned before building?

On every brand website we build, such as MOSIP's and egov.org.in: information architecture, strategy and content planning come before design and development. For GFC we planned its whole digital ecosystem. Client products start the same way: Proodle went from ideation to design to development, and WAC and Aadhar India from idea to scale.

  • 01/06

    MOSIP

    Brand website: information architecture, strategy and content planning first, then design, build and launch. Reviewed on Clutch, 2023

  • 02/06

    eGov Foundation

    egov.org.in, planned before it was designed; we also helped on egov.global

  • 03/06

    GFC

    Its whole digital ecosystem, including the live Open Access tool

  • 04/06

    Proodle

    University admissions platform, from ideation to design to development

  • 05/06

    WAC

    UK hours-and-pay app, from idea to scale

    4.8★ from 5,780 ratings, UK App Store · raised investment

  • 06/06

    Aadhar India

    End-to-end loan management tool, from idea to scale

    Disbursement cut from 15 days to 2 · 5x in year one

06 Pricing

Software development pricing in India starts with a fixed-price sprint

The Discovery Sprint has one fixed price, agreed before it starts. Shorter advice is billed by the hour.

Fixed price

Discovery Sprint

Two to three weeks, from the first workshop to a presented estimate.

  • Workshops and user research
  • A prioritised feature list
  • Wireframes and a clickable prototype
  • A written build estimate

₹1.5–3 lakh

$2,000–4,000

2–3 weeks

Shorter advice, billed hourly₹2,000–4,000 / $25–49 an hour

07 FAQ

Questions about product consulting.

Can I take the plan to another development team?
Yes. The plan, prototype and estimate are yours to use with any team, including your own.
Will you sign an NDA before we share our idea?
Yes. We sign a mutual NDA before discovery on request, and have a standard one ready.
Is the first consultation free?
Yes: the first 30-minute call is free, and you leave with a clear next step. There is no obligation to continue.
Do you do technical due diligence on an existing product or codebase?
Yes. We can review an existing product or codebase and report on its code quality, security, architecture and what it would take to carry on. Scope and price are agreed after a call.
How do I choose a development partner?
Ask each team for a written scope, price and timeline from the same brief, look at products they have shipped, and confirm in writing that you will own the code and the plan.