01 Digital public goods

Digital public goods websites and portals

A digital public goods website has to speak to ministers, system integrators, developers and funders at once. Tailwebs builds these platform websites: clear explanations of what the platform does, adoption and partner pages, routes into documentation and community, multilingual content and accessible design. We built MOSIP's brand website and Marketplace, and eGov's brand websites (egov.org.in, with help on egov.global).

The eGov Foundation website home page

02 Four audiences

One open-source platform website, four audiences

Each audience gets its own route from the home page, so a minister and a developer both find what they came for without reading pages meant for someone else.

Illustrative · generic labels
Home pageWhat the platform does, in one sentence, then a route for each audience
  • Governments and ministriesWhat the platform does, where it is adopted, and how it is governed
  • System integratorsThe partner programme and the implementation guides
  • DevelopersDocumentation, repositories, releases and community
  • Funders and civil societyImpact, openness and who is accountable

Many platform sites start as developer sites. The route map adds what decision makers need without burying the docs.

03 The DPG Standard

What makes a platform a digital public good?

An open-source product, such as software, data, an AI system or a content collection, with an open licence, that meets the Digital Public Goods Alliance's DPG Standard. The Standard has nine indicators, and each one gives your website something to show.

  1. SDG relevance

    In plain terms
    What your website shows
  2. Open licensing

    In plain terms
    What your website shows
  3. Clear ownership

    In plain terms
    What your website shows
  4. Platform independence

    In plain terms
    What your website shows
  5. Documentation

    In plain terms
    What your website shows
  6. Non-PII data extraction

    In plain terms
    What your website shows
  7. Privacy and applicable laws

    In plain terms
    What your website shows
  8. Standards and best practices

    In plain terms
    What your website shows
  9. Do no harm by design

    In plain terms
    What your website shows

The accuracy rule we write by

04 Adoption, partners and docs

How do we show adoption and keep it current?

Build the living parts of the site from structured data your team edits once, so country, partner and deployment pages stay in step as adoption grows.

  • Adoption pages

    What it does

    One page per country or state, with its deployment and status, drawn from the same records.

  • Partner directory

    What it does

    A filterable directory of partners and system integrators, by country and by capability.

  • Deployment maps

    What it does

    A map drawn from the same records as the adoption pages, so the two always agree.

  • Documentation portal

    What it does

    Connected through shared navigation and design, whether the docs live in a separate tool or in the same site.

  • Events and community

    What it does

    Event pages, community calls and routes for new contributors, each kept by a named owner.

  • Microsites

    What it does

    A new module or campaign gets its own pages, inside the same design and navigation.

05 What we have built

Websites for digital public goods organisations

Brand websites for two organisations behind digital public goods, and the MOSIP Marketplace. Our work lifted engagement by 30% for MOSIP and 50% for eGov.

  • 01/03

    MOSIP

    The MOSIP brand website, for an ecosystem that serves countries

    Engagement up 30%

  • 02/03

    MOSIP Marketplace

    A live portal where adopting countries find compliant devices and software

  • 03/03

    eGov Foundation

    eGov's brand websites

    Engagement up 50%

06 Scope and budget

What a DPG website costs, in short

The research website range applies.

07 FAQ

Questions about DPG websites.

How is a website for a digital public good or digital public infrastructure different from a company website?
Its main buyers are governments rather than customers, so it has to explain adoption, governance and openness, not sell features.
Does the DPG Standard apply to our website?
The Standard is written for the core product; its scope is on digitalpublicgoods.net/standard. Your site should still explain your status, link to your entry in the DPG Registry and never imply an endorsement.
Can you link our main site with our DPG documentation portal?
Yes, we connect the two through shared navigation and design, whether docs live in a separate tool or in the same site.
Can adoption and partner pages update automatically?
Yes, we build them from structured data your team edits once, so country and partner pages stay in step.
Do you build or contribute to the DPG software itself?
This service covers the websites and portals that present a digital public good, not the DPG software itself.
How much does a DPG website cost?
It follows our research website range: ₹6–20 lakh ($8,000–25,000), depending on page types, languages and integrations.