Mobile development – Tailwebs https://tailwebs.com Tailwebs Technology Pvt. Ltd. Fri, 29 Mar 2024 13:44:41 +0000 en-US hourly 1 https://wordpress.org/?v=6.9 https://tailwebs.com/wp-content/uploads/2023/03/TW-Red-logo-2-150x150.png Mobile development – Tailwebs https://tailwebs.com 32 32 Drools’ Successful Use of Technology led to Attracting more Customers and Building Their Brand https://tailwebs.com/case-studies/drools-successful-use-of-technology/ Wed, 31 Jan 2024 07:02:46 +0000 https://tailwebs.com/?p=993848
about Drools

Drools, India’s biggest pet food brand, had an arduous task entering a market where Pedigree, a well-known competitor, ruled the roost. To grow fast and make a name for themselves, Drools realized they needed smart strategies powered by technology. 

Reviewed on
4.8/5
Tailwebs Digital Transormation - Clutch Review
4 Reviews
30,000
+

Hours delivered back to the business

100
+

SOX compliance in Settlement process automation

95
+

Success rate of bot case completion

6
+

For functional release of OBT, RTS and OGS

Concept

Drools came up with a plan that mixed technology and personalization to tackle these challenges head-on. Tailwebs it was! They connected with the team and started.

Challenges

However, some challenges needed to be addressed first.

  1. Competitive Market: Drools had to break into a market already dominated by Pedigree, which was a tough nut to crack.
  2. Customer Engagement: Drools required a unique way to learn about their customers so that they could adjust their marketing efforts and efficiently expand their brand.
Drools Case Study

Solution

It was time to think something different. That is when they came up with a customer loyalty program that collected important customer information and offered personalized discounts.

What did
Tailwebs do?

Tailwebs was critical in bringing Drools’ technology-driven consumer loyalty program to life. 

Here’s how Tailwebs contributed:

  • Application Development: Tailwebs built the application from the ground up, providing the technical foundation for Drools’ customer loyalty program. 
  • Application Testing: They rigorously tested the application’s reliability and performance to ensure a smooth user experience.
  • Tailwebs provided significant insights and recommendations, assisting Drools in making informed decisions to maximize their loyalty program.
  • Application Management and Support: They continue to manage and support the application, ensuring its uninterrupted operation and addressing any issues promptly.
  • Feature Enhancements: Tailwebs actively collaborates with Drools to introduce new features regularly, keeping the application competitive and meeting evolving customer needs.
Drools Case Study

The Results

  • More Repeat Customers: During testing, Drools saw twice as many customers coming back for more, proving that the loyalty program was a hit in keeping customers around.
  • Better Customer Engagement: Personalized discounts and perks attracted more customers and encouraged them to keep coming back.
  • Client Data: The loyalty program helped Drools collect vital client information, which they utilized for targeted marketing and improving the customer experience.
  • Stronger Brand: By utilizing technology and targeted offers, Drools distinguished itself from the competition and established itself as a market leader.

Drools got it right!

Drools’ perfect use of technology helped their growth and allowed them to compete with Pedigree. Their customer-focused approach aided the program’s effectiveness in retaining customers and giving personalized discounts. By using technology to communicate with customers and offer them exclusive incentives, Drools became a go-to pet food brand that too in a competitive sector.

The technology that we use to support Drools

JavaScript
TypeScript
Node.JS
React
Swift
Java
Objective-C
RxJava

Ready to reduce your technology cost?

Let’s Talk
]]> WAC Helps the Daily Wage Workers to get correctly paid https://tailwebs.com/case-studies/wac/ Mon, 20 Mar 2023 10:46:49 +0000 https://tecnologia.vamtam.com/?p=2463
✔︎ Top 30 Finance Apps of UK ✔︎ 40000+ Downloads

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about WAC

A super-app for work life and money management, WAC is designed to help individuals feel organised and in-control of their work-life and money. It provides them with a peace of mind and security and ultimately encourages a healthy work-life balance.

Reviewed on
4.8/5
Tailwebs Digital Transormation - Clutch Review
4 Reviews
30,000
+

Hours delivered back to the business

100
+

SOX compliance in Settlement process automation

95
+

Success rate of bot case completion

6
+

For functional release of OBT, RTS and OGS

The Challenge

After working hourly paid jobs her whole life – Georgina Failhall, the CEO of Works & Communications found a big Gap between how the daily wage workers are incorrectly paid, because they couldn’t track the time time invested in doing their job.

She wanted to build an app that would very simply make the work-life better & support millions of workers experiencing the same work & money management issues that she did.

Since she didn’t have a tech Background, the biggest challenge for her was to find and build a great tech team which helps and supports her in building a high quality application. We at Tailwebs gave in that solution and helped bring her vision to reality. 

What did
Tailwebs do

Tailwebs has built the application from scratch and has been involved in the project from it’s inception to scale it further and increase the user base. It is an ongoing project, with various new features coming out on a regular basis and growing to be one of the most efficient and effective applications.

 

As a testimonial to this, WAC has been ranked among the top 30 Finance Application in the UK. Tailwebs has been involved in application development, application testing, application consulting, application management and support. 

 

The most Salient features of the application are – Adding Records, Adding ROTA, Tracking Hours, Payslip Estimates, Managing Money, Invoicing, Voice Assisted Commands, Widgets. Currently, we are working to bring in wearable devices also for this application.

WAC-Case-Study-Tailwebs

The Results

  • More than 2 Lacks Users
  • More than 4.5 Stars in UK's App & Play Store
  • Amongst the Top 30 Finance Apps In The App Store
  • Been in Business for more than 3 Years
  • New Features Introduced in every 6 months

Client Review

Read Detailed Review
Tailwebs Technology X WAC Review

The technology that we use to support WAC

Android App
IOS App
Mixpanel
Customer.io
Widgets
Other Analytics Integrations
Objective-C
RxJava

Ready to reduce your technology cost?

Let’s Talk
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